Open Tues-Sat 10-5 (extended hrs. Thurs til 7pm)+ Sun 11-4. Flat $5 shipping. Free shop pick up option.

Our Story



So a funny thing happened on the way to the mobile boutique...

Over the years, I've had some special visits by some wise grasshoppers. 

The first occurred on a family trip to the Caribbean for a celebration. At the time, my family was encouraging me to follow my entrepreneurial dream of starting my own boutique.  When we landed, we jumped into a taxi to cross the island. As I climbed into the front seat, a big, green grasshopper followed me and landed on the outside of the windshield right in front of me. The Rastafarian driver said “Ya man, you know what that means?  Good luck, great beginnings, great fortune!” That crazy grasshopper hung on the whole ride across the island and jumped off with me. On our last day, another grasshopper (or was it the same one?) appeared and watched the commotion of our departure, unfazed. After the trip, the taxi driver’s words stuck with me. I couldn’t help but feel that those grasshoppers were sending me a message – do it! That trip & those grasshoppers were the beginning of the plans for my shop.

Several years later, after my idea had evolved into a grand collaboration with my artistic brother, John, he took a leap of faith by purchasing a ’57 Chevy school bus from Wyoming, thinking it would be perfect for my shop (it turned out not to be, but that’s another story!). The bus arrived via trailer, and as we explored the bus for the first time together, we found no spiders, or cobwebs, but a live grasshopper waiting to greet us with a smile.  He was still there the next morning. Don’t ask me why or how, but John and I both felt it was a sign that we were meant to work together. Since that moment, we haven’t looked back. 😊

Now, you may be skeptical and call these coincidences, and maybe they were, but then again, maybe they weren’t, right? The workings of the universe are mysterious!

Since my grasshopper encounters, I’ve done some research. Guess what, the Rastafarian taxi driver was right. In Native American tribal lore, grasshoppers symbolize messages of glad tidings and are considered harbingers of good news. In certain areas of China, grasshoppers were kept as pets & believed to be family members that had passed ensuring prosperity. And as an animal totem, grasshoppers choose innovators and those who take creative leaps of faith. They appeal to artists, musicians and dancers.

If that grasshopper appeared so that my brother & I would collaborate artistically, I trust you oh wise grasshopper...

Well, there it is! 

May the grasshopper always bring you glad tidings and joy! 


You can find Grasshopper Goods hopping around to special events in Wisconsin as well as at our brick & mortar location in Stoughton. You can also book the truck for business collaborations and private parties.

December 2011

Grasshopper Goods idea is born

Grasshopper came to life when Karen saw a grasshopper on the windshield of a cab in the Caribbean as her family was encouraging her to follow her entrepreneurial dream of starting a boutique

June 2016

Grasshopper Goods pops up

Grasshopper Goods does first popup shopping event at Botham Vineyards in Barneveld, WI

January 2016

Rennovating Vinny

Karen worked with her brothers [of Beyond Broncos & Sterling Grey] on an amazing restoration to transform a 1977 pizza truck into the mobile boutique known as Vinny

April 2017

Vinny hits the streets

Vinny, the first-ever mobile retail boutique hits the streets in Madison, WI 

April 2018

Grasshopper Goods hops around

Stying true to the tagline, Grasshopper Goods hops, while customers shop bringing a unique shopping experience to markets, events, and homes around the midwest

September 2018 + 2019

Best Women's Clothing Boutique 2018 + 2019Timeline episode

Isthmus readers vote Grasshopper Goods as Madison's Best Women's Clothing Boutique for 2018 + 2019

November 2019

Grasshopper Goods opens in Stoughton

Grasshopper Goods opens a "home base" with their brick and mortar store on Stoughton's historic Main Street